AND THE NOMINEES ARE…


New York, NY — Indie Beauty Expo (IBE) is pleased to announce the nominees for the 2016 IBE Best in Show awards.

This year’s 88 nominees are drawn from 20 individual categories and will be evaluated by a panel of eight beauty experts, including Julie Keller Callahan, Editorial Director at American Spa; Jayme Cyk, Beauty Director at Violet Grey; Deven Hopp, Beauty Editor at Byrdie.com; Bart Kaczanowicz, Influencer, InHautePursuit.com; Amanda Jo, Influencer, theOrganicBunny.com; Romain Galliard, founder of The Detox Market; Jessica Matlin, Beauty Editor at Teen Vogue and Jamie Stone, Influencer, HonestlyJamie.com.

“IBE saw tremendous growth in 2016, and, as a result, we have expanded the number of product categories from 14 in 2015 to 20 this year so that we can cover the greater range of brands represented at IBE”, said Jillian Wright, co-founder of IBE.  “We are truly honored and delighted to be recognizing so many stellar brands”.

“The strength and diversity of the brands represented in the Best in Show awards is another example of how indie brands are becoming the hub of innovation for the beauty market”, said Nader Naeymi-Rad, co-founder of IBE. “IBE is the destination to find commercially-ready indie brands and this year’s nominees represent a truly standout group”.

To qualify, nominees had to have exhibited at one IBE event in 2016.  IBE 2016 Best in Show winners will be announced before IBE LA, which will be taking place January 17th – 19th.  This year’s categories and nominees include:

best color cosmetic category nomineebest lip category nominee